Chocolate-Dipped History Celebrating Coffee, Tea, and American Heritage Chocolate®

"Old Salem Museums & Gardens, in conjunction with The Historic Division of Mars, will again present “Chocolate-Dipped History: Celebrating Coffee, Tea, and American Heritage Chocolate®,” on Saturday, February 28 from 9:30 a.m. to 4:30 p.m. at Old Salem.

Drinking chocolate, tea, and coffee was popular all over early America, including in Salem. During “Chocolate-Dipped History: Celebrating Coffee, Tea, and American Heritage Chocolate®,” Old Salem will investigate the value of chocolate, tea, and coffee in Salem as well as demonstrate how it was used. Activities are included with an All-In-One ticket, which is $23 for adults and $11 for children ages 6-16.  Friends of Old Salem enjoy free admission.

Participants will have a chance to learn about chocolate’s historical bean-to-beverage story using authentic tools including cocoa pods, cocoa beans, and nibs, a hot stone metate, winnowing baskets, chocolate drink pots and stirrers throughout the day. Visitors will be able to touch, taste, smell, and experience chocolate as it was enjoyed by our Founding Fathers by sampling American Heritage Chocolate® drink. 

American Heritage Chocolate® is an authentic colonial-style chocolate recipe that is made by Mars Chocolate North America. Slightly spicier than today’s chocolate, American Heritage Chocolate® has a rich full-bodied flavor and comes in three unique formats, chocolate stick, baking/grating chunks, and a finely grated chocolate drink mix.

American Heritage Chocolate® products are available for purchase at Old Salem Museums & Gardens.  For more information on American Heritage Chocolate® visit

Activities at Chocolate-Dipped History include the following:

Single Brothers’ Workshop
·         See demonstrations of how chocolate is made, from the cocoa pod to melted chocolate.
·         Enjoy American Heritage Chocolate® tastings.
·         View the making and tasting of historic chocolate macaroons

Miksch Gardens & House
·         Experience activities in the daily life of Moravians

Vierling House & Barn
·         Learn about medicinal beverages in the apothecary. 
·         Taste historic teas.
·         Create your own herbal tea bag (11 a.m. – 12 p.m. & 1 p.m. – 4 p.m.).

St. Philips Heritage Center
·         Learn the history of Moravian Lovefeasts and the beverages that were served 

About The Historic Division of Mars and American Heritage Chocolate®:
In 2003, Mars Incorporated undertook an extensive global research initiative to uncover the true history of chocolate.  Mars Incorporated, working alongside an international team of more than 150 historians, food researchers, and experts, compiled the most comprehensive and accurate account of chocolate’s journey to North America, titled Chocolate: History, Culture and Heritage published in 2009 by Wiley.

Out of this research project, Mars Incorporated launched The Historic Division of Mars in 2006. The Historic Division of Mars’ mission is to share chocolate’s rich past by allowing people to taste and experience history and Mars Incorporated’s 100 years of chocolate making excellence.  

The American Heritage Chocolate® brand was developed by Mars Chocolate North America to help educate consumers about the history of our nation through the engaging story of one of our most beloved foods….Chocolate!  Fashioned off an ingredient list from 1750, American Heritage Chocolate® is an authentic historic chocolate recipe made from ingredients available in the 18th Century. The recipe represents a true taste of chocolate the way our ancestors would have enjoyed it.  The product line celebrates chocolate’s important role in the lives of Americans during the 18th century. Made with all-natural ingredients and no preservatives, American Heritage Chocolate® comes in three unique formats: chocolate stick, baking/grating chunks, and a finely grated chocolate drink mix. American Heritage Chocolate® is sold exclusively at fine gift shops at historic sites, museums and historic inns across the USA and Canada including Old Salem Museums & Gardens. Learn more about The Historic Division of Mars at or on Twitter @Choc_History.

About Old Salem

Old Salem Museums & Gardens is one of America’s most comprehensive history attractions. Its museums—the Historic Town of Salem, the Museum of Early Southern Decorative Arts (MESDA), and the Gardens at Old Salem—engage visitors in an educational and memorable historical experience about those who lived and worked in the early South. Old Salem Museums & Gardens is located at 600 South Main Street in Winston-Salem. For more information call 336-721-7300 or visit"

- A Press Release

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