JOHN RAINES LAUNCHES FOURTH AND TRADE

Fourth and Trade Offers Unique Retail Experience With Hybrid Store

"John Raines, veteran commercial photographer, today announced the launch of a new home accessories, art and gift shop named for the prestigious location that it will occupy at the

corner of Fourth and Trade streets in downtown Winston-Salem.

The new store will also offer jewelry, original photography and many one of

a kind items. “Our unique twist however, will be our custom fabrication

services for original home and retail fixtures and projects, creative classes in

photography, art and crafts, wine and beer bar and live music,” said owner

John Raines.

“We fell in love with The Arcade Building and the unique opportunity for

dynamic window displays that this historic location will afford us,” said

Chelsea Wronko, director of Marketing. “Ken Blackburn, Building

Manager and Senior Vice President with Wells Fargo Wealth Management

and building owner Starbuck Ventures have been great in providing the

necessary renovations to this iconic building,” added Raines.

Fourth and Trade is expected to be open for business around December 1st,

after an extensive renovation currently underway. Much of the construction

will be to reclaim the original architectural integrity of this wonderful

historic asset to downtown Winston-Salem.

“We are very excited to become an integral part of the vibrant downtown

Winston-Salem community. We will strive to be a creative asset and to

become a must see for a truly unique shopping experience,” said Raines.

Jack Steelman, Miller Hatcher Commercial Real Estate Broker for the

project, stated “We’ve been looking for a business with the right mixture of

products and services that can truly represent the intersection of 4th and

Trade Streets. John Raines has captured that with his vision for Fourth and

Trade.”

About Fourth and Trade

Fourth and Trade is a new business and a division of Atlantic

Photographics, Inc., which Raines founded in 1984. Atlantic Photographics

previously operated a commercial photography studio, located in High Point

dedicated to the home furnishing, textile and catalog industries."

- A Press Release