I came home yesterday to find a mailer for Mayor Robbie Perkins' reelection bid in my mailbox, and immediately wondered if his campaign was switching approaches because of the color scheme and slogans.
That's when I realized it came from the NC Homeowners Alliance, with a donation from the National Association of Realtors. On the front, the mailer shows several stock images (including the same one of Perkins that's on the back) on top of a shot of downtown Greensboro and featuring the catchphrase "The experience we want - The vision we need."
On the back (below), what looks like a stock image of a black family accompanies a checklist of the reasons why the NC Homeowners Alliance supports Perkins over Councilwoman Nancy Vaughan for mayor.
I've written about the NC Homeowners Alliance twice before, once about its donations to NC Rep. Marcus Brandon and then in a little more detail in an article about the Triad Real Estate & Building Industry Coalition, or TREBIC. From the article:
The NC Homeowners Alliance is tied to the North Carolina Association of Realtors, a Greensboro-based organization that is not part of TREBIC. The association’s president, Lou Baldwin of Baldwin Companies in Winston-Salem, is a board member of the PAC, association employee Bryan Jenkins keeps the PAC’s books and association vice president Andrea Bushnell is the board’s secretary. NC Homeowners Alliance board member Amy Hedgecock works for Fowler & Fowler Realtors and has served as the president of the High Point Association of Realtors, which is one of TREBIC’s member organizations.