Greensboro's Red Letter
Marketing helps launch site for Stop Soldier Suicide.
"Stop Soldier Suicide, a national 501(c)3 organization serving veterans
and active-duty service members, has launched a newly designed website, www.stopsoldiersuicide.org. The site, which was developed in
conjunction with Red Letter Marketing, advances the mission of Stop Soldier
Suicide, the first civilian not-for-profit organization dedicated to preventing
suicide in active-duty armed forces personnel and veterans.
“This was a much-needed refreshing of our prior website,” stated Laura
Black, Chief Marketing Officer for Stop Soldier Suicide. “We needed our website
to work harder for the people reaching out to us, making getting help easier
and also offering education to those seeking more information about this growing
military suicide epidemic in our country.”
The site features research and information regarding the problem of
suicide among those who have served, and the far-reaching impact it has on
families and loved ones. It offers valuable resources to those seeking help,
including links to partner organizations such as The Veterans’ Administration,
The Christopher and Dana Reeve Foundation, and the volunteer organization Give
an Hour. Soldiers and veterans can access a page with a form for getting help,
while friends and family can access a “Get Help for a Loved One” section that
includes information on how to help a veteran or soldier in need.
Stop Soldier Suicide (SSS) was founded in 2010 by three veterans who
were determined to help curb the epidemic rate of suicide among their fellow
service members. Among veterans, the suicide rate is double and sometimes
triple the rate of civilians. On average, 22 veterans and 1 active duty soldier
take their own life every day. Even more troubling, these statistics are based
on only 22 states reporting. Many veterans turn to suicide because they feel
they have no alternative to stop their pain and suffering. Forty percent of the
veterans returning from Iraq and Afghanistan fall victim to Post Traumatic
Stress (PTS), so SSS recognizes that the need is urgent.
Red Letter Marketing teamed with Laura Black, Chief Marketing Officer
of Stop Soldier Suicide and president of Black House Creative, to develop the
site. Kelly Gomez, President of Red
Letter Marketing, stated, “We’re honored to have worked on this project. It’s a
privilege to serve a group that deserves so much gratitude.”
About Stop Soldier Suicide
Stop Soldier Suicide is the first national civilian not-for-profit
organization dedicated to preventing suicide among active duty soldiers and veterans.
SSS was founded in 2010 amid the worst suicide crisis the military has ever
seen. It is a unique national network of volunteers and partner organizations
providing a range of solutions for active-duty service members, veterans and
family members. It is led by ex- and active-duty military staff helping
soldiers in their greatest hour of need.
About Red Letter Marketing
Founded in 2011, Red Letter Marketing has enjoyed rapid growth and is
now among the leading marketing firms in Greensboro, serving a roster of more
than 40 clients. The company offers strategic marketing services which help
clients define brands, engage customers and persuade those customers to act.
Red Letter Marketing helps businesses prosper by providing a full range of
marketing services, including brand development, website design, search engine
optimization, social media, video production and more.
A Press Release
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